Peanut Gallery will open in the Netherlands at the end of March.
It will have a “peanut collection of all the best of the best” to show to visitors, with all kinds of foods displayed and a cafe where visitors can buy their own peanut butter.
Peanut Gallery, which is being launched by the Dutch food-truck giant Vattenfall, is part of a broader effort by the country’s food industry to create an image of its citizens in a world where the consumption of peanut products has declined dramatically.
While it will be open to the public, peanut gallery will only be open on Sundays from 10am-5pm.
Vattenfall has been keen to open up the concept of peanut gallery to other countries to help foster growth in the industry.
In the Netherlands, the industry is estimated to be worth a total of around $15 billion, according to Dutch food marketing company Energiewende.
Dutch food-traders are now looking to the United States and Europe for opportunities to open a similar space to create a new market.
The peanut gallery is expected to be a joint venture between Vattenfalls and the Netherlands’s leading food marketing agency, the Groep.
Its aim is to provide a place where Dutch-Dutch chefs can collaborate with international chefs to share their talents and expertise.
The cafe will also serve as a meeting place for those visiting the gallery.